"...if you've got a one-trick pony, you want the one we have. We’re in the ad business, and it’s growing rapidly. We picked the right trick." - Eric Schmidt
Some examples of new "tricks" from this ZDNet article:
- Display ad annual revenue run rate is $2.5 billion.
- YouTube is monetizing 2 billion page views a week, up 50 percent from a year ago. Executives were coy about YouTube profits, but the unit is clearly closer to where it needs to be.
- Mobile is clocking an annual revenue run rate of $1 billion a year.
Google's Mobile Ads now a $ 1 billion Global Business
Impressive. Creating a new billion dollar business is difficult enough, yet it looks like they've done it with mobile in a very short amount of time.